Income Statement (Profit & Loss)
Takes you from Revenue to Profit
(profit DOES NOT equal cash)
Where is your profit being squeezed?
Statement of Cash Flows
Takes you from Profit to Cash
Where is your cash going “after profit”?
“Okay, I can see I made a profit,
but where did the cash go?!”
Balance Sheet
Lists all of your Assets, Liabilities & Equity.
Equity is similar to “Net Worth”.
Is the Net Worth of your business positive?
Is it increasing or decreasing?